Corporate Social Responsibility
The business philosophy of NPCL is to endeavour to improve the social environment
in which it operates and is reflected in its ‘Corporate Social Responsibility’ Statement,
which is as under:
“We shall strive to enhance the quality of life in villages through active interventions
in basic literacy and community empowerment programmes.”
Consistent with the public policy of providing ‘electricity to all’, the Company
has drawn the broad agenda of improving the power supply in rural areas under a
unique scheme that combines network engineering with social engineering.
As a first-time measure, the services of an NGO have been introduced to undertake
social intermediation in villages, cultivate commercial behaviour among consumers
and promote both energy and water conservation as an act of public good. Immediate
impact is seen in the spread of computer literacy, improvement in agricultural produce
and enhancement of small trade as an outcome of reliable power supply. Community
participation is encouraged to realise the benefits of electricity as a means of
social upliftment and lifestyle improvement. Local self-help groups are encouraged
to build partnerships with the Company and undertake such activities as bill distribution
on contractual terms. A 'Village Contact Person' now helps NPCL in network surveillance,
credit control and complaint handling.
Quality of life is an enabler in ushering in new mindsets that help improve the
environment in which the utility has to operate. To drive home the advantage of
improved electric lighting (now available day-long), active interventions have been
made in promoting basic literacy among women by holding night classes, which are
being funded by NPCL. The result is that NPCL is today not viewed merely as an organisation
with commercial interests, but one with a social agenda.
1: Functional literacy: Basic literacy Programme for Women
- 100 women- 122 women have undergone training in 3 different locations.
- Study material including Varnamala charts, number charts etc were also distributed.
- Examination was conducted and certificates were distributed among successful candidates
in graduation ceremony, by MD & CEO, NPCL.
2: Life Skills training: Health, Hygiene and aspects related to better living conditions:
- 75 Women- 101 women were undertaken this training on health, hygiene, developing
personal competencies, social & interpersonal skills etc
3: Vocational Skills training: Need assessment study and Vocational training.
- 50 Women – 85 women’s Individual needs were assessed through semi structured questionnaire
and based on the majority’s requirement stitching and tailoring training was imparted.
4: Enterprise development training: Specific subject training with reference to
- 25 women – Higher training programs are arranged on stitching and tailoring. Training
have been given Using sewing machines, designs etc.
At all the stages, participants have outnumbered the deliverables/
expected women in number. At the end of the functional literacy training, certificates
were distributed. Overwhelming response was observed during certificate distribution
ceremony and real empowerment of women was visible. Laptop based classes, presentations,
role-play, case studies etc were used throughout the training sessions.